How to Build a Website Optimized for the Search Engines
And have fun doing it!
Yes, you can have fun building your own website that is optimized for the search
engines. Close your eyes and imagine all those potential customers arriving at your site after searching for
the product or service that you offer. Building web pages that rank well on the search engines is easy, all
you have to do is decide to do it.
So how do I build my
own website, optimized for the search engines? Well, basically it comes down to the following main aspects:
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Keyword research |
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Deciding what platform to use and
not to use (html, php, flash) |
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Writing content that is tailored at
least a little bit to your keywords |
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Making sure the page URLs are
optimized |
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Building the meta tags in a way
that the search engines will like |
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Thinking a little bit about your
potential customers and what they are looking for |
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Building out your back-link profile
(link popularity) |
I have written about this in more detail on our make your own website
page.
To build web pages that incorporate simple SEO methods will significantly improve your chances of ranking,
obtaining traffic and winning over potential customers. When I built my first website back in 1999 and made it
search engine friendly, it was one of the best decisions that I have ever made. That one decision alone has secured
a steady stream of ongoing business from the search engines for my translation business
(www.twigg.de/front.htm)
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You can do it!
Do you like listening to audio books? Back in 2005 I wrote and recorded my own SEO audio book that
explains the basics for anyone interested in getting their site listed in Google. It’s a bit dated
now, but still offers a good start into building web sites for SEO.
Want me to do it for you?
Wouldn’t it be great to talk to someone who knows and loves what he is doing? Think about it,
how did you end up on this page anyway? You searched for something on Google or Yahoo and found
this site – right? It was, of course, my intention for you to find it. This page, for instance, is
optimized for terms relating to building a website and uses terms.
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